Now, more than ever, digital marketing has become one of the most important components of any comprehensive marketing strategy. As consumers increasingly turn to the internet to find the service and products they need, businesses must keep up with the demand by...

There is no secret in advertising other than the right creative, the right audience AND the right size ads to reach the audience in the most effective placements. To help you choose ad sizes that best complement your pages and also perform well, we've put together the...

Your business needs Google. Plain and simple. 88% of consumers who do a local search on their smartphone visit or call a store within a day. In fact, nearly 46% of all Google searches are seeking local information. It’s important more now than ever for businesses to...

Chances are, you’ve heard someone talking about using Facebook and Instagram as tools to help advertise their business and better connect with their customers online.  The goal of advertising is to capture attention. Most people are glued to their mobile devices...

Every business should give their SEO, lead generation, content strategy and other marketing efforts an annual health check. It’s an opportunity to pause, contemplate successes and failures, and to refocus on the challenges ahead.

When it comes to Facebook Ads, so many factors are important to your success: you need the right visuals, the right offer, and the right copy. But you can’t create any of that or drive any conversions if your targeting isn’t on point.

Google Ads for plumbers is competitive, but these 5 tricks will help you rank well in searches from your target audience and get the click– and the call!

Let’s take it back to April of 2018. Mark Zuckerberg and the Facebook platform were in some hot water with the US government over the Cambridge Analytica scandal, privacy concerns, and the less than honest advertising practices of a couple of groups during the 2016...