Facebook Spam & Scams: How to Verify Official Communications From Meta, Instagram or Facebook
With a rash of recent messages from fake accounts and fake emails fishing for your account information, notifying you that your account is suspended or your account is in violation of policies, it is important to determine if it is fake, spam, or a scam before you...
How to Respond to Negative Google Reviews?
While nobody wants a bad Google review, most businesses will receive one at some point. Here are some tips on replying to negative reviews: Respond in a timely manner. Customers will appreciate prompt responses. Stay professional and courteous. Never lash out and...
Is Your Business in a Marketing Crisis?
Have your web leads slowed down? Call volumes decreased? These might be the signs of decreased user behavior and lower than usual search demand online. Here are some things you can do… Expand marketing areas It is pretty common to focus on your core geographic area...
5 SEO Company Tips for 2022…So Far
We’re halfway through the year and it's time to divulge what we’ve found over the past year concerning SEO tips for those search engines optimizations companies, business owners & professionals and hopefully anyone curious enough looking. There have been a few...
Not All Impressions Are Created Equal
You've probably heard the saying "not all impressions are created equal". Well, that is no more true than when it comes to website traffic & if you're not targeting your audience correctly, or placing your ads on quality websites, you will end up with low-quality...
Optimized Image & Video Sizes For Facebook & Instagram (Updated 3/2022)
To your everyday consumer, this “content size” thing might not seem like it’s a big deal. Who cares if you put a picture or a video on facebook that isn’t the right size? Not a big deal right? Let’s talk about it a little bit. Your average, everyday consumer might...
The Power Of Facebook Lead Gen Ads
If you’ve been on Facebook at all in the past seven years, you have probably seen and filled out a lead generation ad on your feed. Lead Generation ads were introduced to Facebook advertisers in 2015. These ads allow businesses to collect contact information such as...
Clicks vs Customers – Gaslight SEO Metrics
It’s a very popular term getting thrown around these days, gaslighting. In fact, on more than one occasion I’ve found myself answering the question, what is the definition of gaslighting? A fairly new term, its origins, according to Dictionary.com, “The term...
SEO Case Study – Used Trucks, Organic Search Rankings
Things we know: 94% Of Internet Users Will Pick Businesses On The First Page Of Local Search Results Problem: Happy with Lehi local traffic, which was plentiful for most variations of the city-offering-modifier queries yielding top 3 SERP placement. But moving...