The Importance of Maintaining SEO In Uncertain Times
SEO during a pandemic…. What does that look like? In May of 2020, millions of businesses owners across the United States experienced the impacts of COVID-19 in both their physical and online businesses. Some business owners doubled down on their online marketing...
Advertising in 2020 – What We Learned
2020 has been quite a year to say the least. Uncertainty, fear, and doubt are just a few emotions that business owners have felt in the past year. So far, more than 100,000 businesses have been forced to close their doors. In March of 2020, local governments started...
Google Ads Case Study 31.9 x ROAS | Lifetime Products
How do you take a leader of an industry with brick and mortar retailers and create them a bulletproof online presence and an unstoppable online sales machine at the same time? Lifetime Products are in almost every store in the United States that has an Outdoor...
3 Ways to Get More Google Reviews
As competition for local business only increases, standing out from crowd is the key to gaining loyal customers, building your brand, and increasing your bottom line. One of the simplest, and sometimes hardest ways to do this, is by having many positive Google...
PPC 101: Why You Should Work with a Google Partner
Now, more than ever, digital marketing has become one of the most important components of any comprehensive marketing strategy. As consumers increasingly turn to the internet to find the service and products they need, businesses must keep up with the demand by...
The Most Effective Google Display Ad Sizes (2020)
There is no secret in advertising other than the right creative, the right audience AND the right size ads to reach the audience in the most effective placements. To help you choose ad sizes that best complement your pages and also perform well, we've put together the...
Complete Guide On How To Optimize Your Google Business Profile
Your business needs Google. Plain and simple. 88% of consumers who do a local search on their smartphone visit or call a store within a day. In fact, nearly 46% of all Google searches are seeking local information. It’s important more now than ever for businesses to...
Content Ideas To Post On Social Media (2020)
Chances are, you’ve heard someone talking about using Facebook and Instagram as tools to help advertise their business and better connect with their customers online. The goal of advertising is to capture attention. Most people are glued to their mobile devices...
7 Steps to Get Your Digital Marketing in Shape for 2020
Every business should give their SEO, lead generation, content strategy and other marketing efforts an annual health check. It’s an opportunity to pause, contemplate successes and failures, and to refocus on the challenges ahead.