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Facebook Ads – Spying On The Competition

Facebook Ads – Spying On The Competition

Let’s take it back to April of 2018. Mark Zuckerberg and the Facebook platform were in some hot water with the US government over the Cambridge Analytica scandal, privacy concerns, and the less than honest advertising practices of a couple of groups during the 2016...
Low Funnel Ad Targeting & Retargeting

Low Funnel Ad Targeting & Retargeting

The customer’s journey doesn’t just stop at the first click, in-fact it could take up to six impressions or engagements to turn that click into a customer. Below is just a few of the more advanced digital strategies we take to refine that experience. Search Engine...